Fred Plumer
Chief Operating Officer

As the Chief Operating Officer of sellerconfidential^sm, Fred Plumer’s 27 years of experience brings a strategic point of view that bridges the gap between business sellers and prospective buyers. His practical approach provides business owners with a competitive advantage that allows sellers to work directly with buyers to save both time and money.

With a Bachelor of Science degree in mathematics, Fred’s understanding and business know-how have reached small to midsize to large organizations. Throughout his career Fred has worked in a variety of roles that include: Business Owner, Equity Partner, National Vice President of Sales and Marketing, Regional Director, Franchise Director and the founder of Rocky Mountain Business Authority.  Fred is a Certified Franchise Consultant and Instructor. He enjoys membership in the IBBA, CABI, Institute of Business Appraisers, and the Denver Board of Realtors.

Fred describes the philosophy of sellerconfidential^sm as responding to the business seller with intelligent service solutions that meets their needs efficiently and effectively. He adds, “Our goal is to be the big voice for small business sellers that represent the core values, where a handshake still matters”.

 
Edward S. Halpern
Vice President of
Business Development

When it comes to turning owners Sweat into Cash, Ed is a seasoned professional. In twelve short years, Ed built Colorado’s leading commercial window covering service from the ground up, where he developed the marketing, operations, sales strategy and service team necessary for achieving that goal. A planned and successful exit strategy meant a big payday reward. Rather than retire, Ed successfully assisted in the building of 3 additional companies. He has enjoyed the responsibilities and titles of COO, Director, CEO and President. In every case a successful Exit strategy plan was required.

Ed co-founded sellerconfidential^sm to share his first-hand knowledge and personal experience in helping the small business owner sell their own company. As a seasoned professional, he has walked in your shoes and understands the small business life cycle and the factors associated with finance, employees, benefits, management and operations. Ed has developed a program to guide the business owner through the selling process that saves both time and money. He can show you how to turn your hard earned efforts and sweat into the rewards you deserve.